By Alison J. Clarke
Layout Anthropology: item tradition within the twenty first Century.
Design Anthropology is a must have learn for everybody in layout, inventive industries, sociology, anthropology, advertising and cultural studies--and for somebody attracted to what's rather at stake in our fabric international, Alison J. Clarke. --Book Jacket.
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Additional info for Design anthropology : object culture in the 21st century
The project aimed to bring the older user into the foreground and push the technology into the background. The focus was on promoting independent living and choice instead of simply providing another hard-wired, telecare solutions. The research consisted of two phases. In the ﬁrst, six lead users aged over 60 were selected and interviewed in their homes [ Fig. 5]. This group represented a mix in terms of age, gender, physical proximity to their family, living alone or with a partner, and urban or rural location.
FIGURE 2 Creating a ‘banana phone’ in workshops in Italy. 3 A+ B FIGURE 3A + B The phone sits within the book with clear instructions on each page. FIGURE 4 Tapping the card onto the phone activates the function. kept on a shelf and referred to throughout the life of the phone. Many older people often asked friends or family to talk them through the phone set-up, so the pages of the book mimic this process using a conversational tone that is devoid of technological jargon and acronyms [ Fig. 3a,b ].
Many older people cannot justify the costs of buying a computer or the complications of learning to use one. This means that they cannot access services and communications that are increasingly dependent on the Internet: whether shopping for the best deals, communicating to a dispersed family network, or obtaining impartial healthcare advice. The project aimed to bring the older user into the foreground and push the technology into the background. The focus was on promoting independent living and choice instead of simply providing another hard-wired, telecare solutions.